Category Archives: Marketing & Branding

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Discussions on how to do this better online with absolute authority.

Digital Rhetoric: Doing Things with Words Online

It is with great joy and relief that I can post my capstone, “Digital Rhetoric: Doing Things with Words Online”.  The free download is located in the digital commons on Kennesaw State University library site. I would love to hear your thoughts on this project. Here is the abstract: Abstract “Digital Rhetoric: Doing Things with […]

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Twitter 101: A Series on Authentic Tweets

One of the comments I received after my workshop, Connecting in an Authentic Way, was an alert to write this post – actually, a series of posts on how to use Twitter to help you get your words out. This idea was spurred by this honest response to my survey: The workshop was alot like the internet […]

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Be that Person: Trust Agent Mentality in Social Media Marketing

Today was unique. Today was an authentic meeting of like-minded writers wanting to grow as social media marketers. Normally I am out in the hallway watching the iPad and cash box and checking in late-comers. Today, thanks to Karen Pickell and Mac Elmore manning the administration of GWA, today I was in the front of […]

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